Monday, December 26, 2011

Happy Holidays from Daisy Bacon

During some recent research, I came across this charming and slightly odd holiday card from Daisy Bacon.

For those of you who aren't familiar with Daisy, she was the editor of LOVE STORY MAGAZINE, which was the biggest selling pulp magazine of its day. During this period of 1930 it was selling a staggering 600,000 copies a week. She was also the editor of ROMANTIC RANGE, and during the war years, edited Street & Smith's DETECTIVE STORY. In the final years of the pulps, Daisy was also given the responsibility of being editor of the last years of DOC SAVAGE and THE SHADOW. Not only was she one of the few female editors, she was also, by some accounts, the highest paid editor, male or female, in New York City during the 1930s.

To read more about Daisy, see my posts The Queen of the Pulps, Part One and Part Two.

Here are some LOVE STORY covers from the same period. Modest Stein was the artist for all but one of these covers, and was signature artist for LOVE STORY for many, many years. To read more about Stein, read my post here.

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Walker Martin said...

Thanks for this latest installment on Daisy Bacon and LOVE STORY magazine. "The Blindfold Test" is something I've run across mainly in slick magazine advertisements going back to at least the 1920's when it was used in picking the best cigarettes and whiskey while blindfolded.

But the most famous usage was by jazz critic Leonard Feather who started a column in METRONOME MAGAZINE in the 1940's which involved a blindfold test while listening to jazz records. Guest muscians would then try and identify the jazz artist while blindfolded. DOWNBEAT MAGAZINE then picked up the tradition and ran a monthly "Blindfold Test" for decades and still may be doing it.

This Christmas card from Daisy shows her using the blindfold test to hopefully pick a good year. 1930 was good for LOVE STORY I guess but bad for the nation as the depression commenced.

Laurie Powers said...

I didn't know too much about the Blindfold Test, other than the commercials from the 60s and 70s. 1930 was a very good year for LOVE STORY, if not the best. Or close to.

Barry Traylor said...

Thank you for your articles about Daisy Bacon, I don't think this woman ever noticed a "glass ceiling". Even though I will never read a Love Story Magazine I admire the woman for what she achieved in her life.

Randy Vanderbeek said...

Very interesting 1930 card with
Daisy Bacon, never knew it existed.
Great article on Modest Stein and of course Daisy as well. Although I have not commented on your blog in the past, I have seen and enjoyed it for the last 1/2 year. Always good to get more research on the people behind "the Pulp Era"

Laurie Powers said...

Hi Barry: Daisy did experience a glass ceiling, and even wrote about it in an article published in a New York magazine. I'll try to dig it up.

Hi Randy and thanks for commenting! It's good to hear from you. By the way, do you have any inventory right now on line that we can look at? Or on eBay? (I'm all for supporting friendly dealers!)

Todd Mason said...

Very belatedly, yes, both the major US jazz magazines, DOWNBEAT and JAZZ TIMES, have variations on Feather's blindfold test that they still offer every issue.